Here’s why cold emails don’t work for you if you’re making these deadly mistakes:
- You have a bad subject line that doesn’t encourage open rate, see how it’s done properly here.
- Your email isn’t personalized to the recipient, it’s too generic.
- Your email main focus isn’t about the recipient but your company.
- You try to sell in your first email.
If you want to learn how to write effective cold emails, read our post on cold emailing vs cold calling.